Jacor: Mediabase to Launch 24-Hour Monitoring


PRESS RELEASE:  FOR IMMEDIATE RELEASE

Mediabase To Launch 24-Hour Monitoring Service
Over 1,000 U.S. radio stations to be continuously monitored
                
For Immediate Release

Monday, October 20, 1997

Contact:        Rich Meyer
                Mediabase - Premiere Radio Networks
                818-377-5300

Los Angeles, CA -  Mediabase Research, a division of Premiere Radio Networks,
announced today it will launch the most extensive and comprehensive radio
station monitoring system ever in January, 1998.  The new service, called
"Mediabase 24/7," will expand the company's current monitoring capabilities to
encompass more than 1,000 radio stations in 130 U.S. cities, 24-hours-a-day, 7
days-a-week.  The new state-of-the-art monitoring system will blanket the
United States, capturing music and programming data on virtually every major 
music format.  Radio station monitoring in Canada and abroad is slated for
deployment later in 1998.    

        "The new Mediabase 24/7 technology is far more accurate and reliable
than anything the industry has ever seen or used before," commented Mediabase
president Rich Meyer.  "We have been beta-testing 24/7 extensively in every
major market over the past several months.  The system is virtually 100%
accurate and comprehensive, and the quality of the data is truly astonishing.
There is no doubt that Mediabase 24/7 will render every other monitoring system
obsolete."  

        Mediabase will employ the latest state-of-the-art monitoring
technologies at its 130 acquisition points that will instantaneously transmit
digitized music data to its headquarters in Los Angeles.  The information will
then be processed on a main-frame computer and distributed to customers
worldwide.  A dedicated online system will service hundreds of industry users
simultaneously. The turnaround of broadcast data will be the fastest in the
industry.       

        In addition to its existing network of 1,500 radio stations, Mediabase
will market its music data to all facets of the music industry, including
record companies, retailers, artist managers, radio consultants, and performing
rights organizations.  

        Mediabase pioneered the concept of radio station monitoring in 1987,
and has produced myriad cutting edge products over the past decade relating to
radio station airplay analyses.  

        Premiere Radio Networks, Inc. is a subsidiary of Jacor Communications,
which owns, operates, or represents 167 radio stations in 36 U.S. broadcast
areas.  


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